Privacy

This is the plain-language version. The shorter the privacy policy, the more honest the company. Here is ours.

What we collect

Email address, when you sign up for the newsletter or create an account. We use it to send what we said we would send and to identify your account. Nothing else.

Birth data (date, time, place), when you generate a chart. The chart is calculated in your browser — your birth date, time, and place never leave your device. If you start a membership, we store the resulting chart (your type, profile, and the rest of the calculated bodygraph) so we can show you your readings. The raw birth date, time, and place stay on your device.

Payment information, when you start a membership. Your card is handled entirely by Stripe, our payment processor — we never see or store your card number. We keep your Stripe customer ID and your subscription status, so we can give you access and let you manage or cancel your plan.

How you found us. If you arrive from one of our links or ads, we record which campaign (a tag on the link), attached to your account, so we can tell which messages actually help people. It is not cross-site tracking, and it is not tied to any advertising profile of you.

Aggregate analytics via Plausible, a privacy-friendly analytics provider that does not use cookies and does not collect personal data. Plausible counts page views and referrers in aggregate so we can tell what's working. There is no tracking pixel, no Google Analytics, no Facebook Pixel.

What we don't do

We do not sell your data. We do not share it with advertisers. We do not embed third-party tracking. We do not run remarketing pixels. We do not have a "data partners" page because there are no data partners.

How long we keep things

Email subscribers: until you unsubscribe. Account-holder birth data: until you delete your account. Server logs: 30 days, then purged.

Your rights

You can ask us at any time to show you what we have on you, correct it, export it, or delete it. Email privacy@livetruer.com. We respond within seven days.

If you are in the EU/UK or California, you have the rights you'd expect under GDPR / CCPA. We honor them globally rather than tier-locking them by region.

Cookies

We don't set tracking cookies, ever. To keep you signed in, we use one essential cookie (plus a second that carries access to member pages). They do only that — they don't follow you around the web. Because we use no tracking or advertising cookies, we don't need, and don't show, a cookie banner.

Children

Truer is intended for adults. We do not knowingly collect data from anyone under 16.

Changes

If we materially change this policy, we'll email subscribers and keep the old version archived. The "updated" date at the top will change.

Contact

privacy@livetruer.com for anything in this document. For other questions, see our terms and the birth data note.